Tamron have been awarded the EISA European D SLR Zoom Lens award for it’s15-30mm f/2.8 lens. Here is the official press release form the UK importers:
Tamron 15-30mm wins EISA award European DSLR Zoom Lens 2015-16
Tamron lenses win an EISA Award for 10th consecutive year.
Tamron Co Ltd, a leading manufacturer of precision optics, has announced that the European Imaging and Sound Association (EISA) has presented its “European DSLR Zoom Lens 2015-2016” award to the world’s first* F/2.8 ultra-wide-angle zoom to offer image stabilization – the Tamron SP 15-30mm F/2.8 Di VC USD (Model A012).
*For F/2.8 ultra-wide-angle zoom lens for full-frame DSLR cameras (As of August 16, 2015. Source: Tamron)
The Sony mount model does not include VC since Sony DSLR bodies include image stabilization functionality. The name of the Sony mount model is “SP 15-30mm F/2.8 Di USD” without the VC designation. The launch date of the Sony mount model will be announced at a later date.
Excerpt from the Award Citation of the EISA Jury
The Tamron SP 15-30mm F2.8 Di VC USD is quite simply a revolutionary design, being the first wideangle zoom to combine a fast f/2.8 maximum aperture with optical stabilisation. It covers a focal length range suitable for landscape photography, interiors and architecture thanks to the low optical distortion, but can also be used for street photography and atmospheric portraits. The optical performance is exceptional and provides a high level of contrast and detail. The autofocus and image stabilisation systems are highly effective, too. Build quality is high, with moisture resistant construction. It’s a large and heavy lens, but great value for money.
About the EISA Award
The European Imaging and Sound Association (EISA) presents awards each year to products judged to be the best in Photography, Hi-Fi, Home Theatre Audio, Home Theatre Display & Video, In-Car Electronics and Mobile devices categories. A panel of editors from over 50 leading imaging, sound, and electronic industry magazines in 20 European countries review and vote to determine the leading products on the market.
The receipt of this prestigious award marks the 17th year Tamron has won an EISA Award and the 10th consecutive year since 2006.